Even Lady Gaga Went Ga-Ga Over The MYKITA x Romain Kremer “Yuri” Eyewear Piece
If you thought Kanye West’s shutter shades were out there, you’ll be both fascinated and perplexed by the number Lady Gaga has been sporting. A collaboration between 27-year-old French fashion designer Romain Kremer and Berlin-based eyewear couture line MYKITA, the “Yuri” are part sunglasses and part head piece. Made of poly-carbonate and available in neon red or matte black, the Yuri eyewear features tiny perforations along the front, where lenses would typically be located, so as to function as tiny peepholes.
The top of the eyewear piece, meanwhile, follows the natural curvature of the face so as to cover the wearer’s forehead and is meant to symbolically protect the brain and the mythical “third eye.” The limited-edition eyewear is part of Kremer’s AW10 collection, which is dubbed “The Plastic Eating the Natural.” In keeping with this theme, then, Kremer describes the mask-like motif as “eating” the wearer’s face, alluding to this notion of man as part human, part sci-fi machine.
Named after the soviet astronaut Yuri Gagarin(the first man to see that the Earth was round from outer space), these take space-aged eyewear couture to new dimensions. Sure, it takes a Lady Gaga-esque sense of experimentation and adventure to wear such a bold number (and I can’t say I possess that intrepid a fashion sensibility), but you have to admit their design is fascinating. Gaga wore them in March 2010, during London Fashion Week, earning more than a few stares from onlookers. Sure, they’re not exactly functional in terms of protecting your eyes from UV rays, and I can only imagine how much you would sweat under these (not to mention that keeping the forehead covered is as eerie as incorporating armor into street style). But there is an artistic flair to these that makes them feel museum-worthy. Personally, I’ll be admiring them from afar, but I find the concept utterly fascinating.
If you’re bold enough to rock the Romain Kremer x MYKITA Yuri style, keep a lookout for them hitting stores in August 2010.