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Pink It Over — Shopping To Benefit Breast Cancer Awareness

In case the abundance of pink ribbon motifs, rosy skincare and haircare product bottles, and cerise- or blush-colored apparel hadn’t tipped you off, we’re in the thick of Breast Cancer Awareness month. Every year, approximately 200,000 women are diagnosed with breast cancer, so this is a disease to which we’re all incredibly vulnerable. To raise funds for cancer research, help those affected by breast cancer receive adequate care, and educate all women on the disease and the resources available to them, and spread a message of solidarity and hope, a bevvy of beauty, fashion, and jewelry companies have vowed to donate a portion of the sales of their BCA-themed products to the charities of their choice.

Below, you’ll find some of our favorite picks so that you, too, can do your part and shop for a cure!


Chan-luu-for-breastcancer-single-braceletChan Luu for BreastCancer.org Indian Aventurine Wrap Bracelets on Olive Leather and Pink Cord, $190 for stack or $55 for single bracelet. Available at ChanLuu.com

These bead-adorned wrap bracelets may have the Alpha Kappa Alpha colors (pink and green), but there’s no rigorous pledging process required to wear them. In fact, you’ll only be helping jewelry designer make his own pledge, a promise to donate 50% of all proceeds from the sale of these bracelets to BreastCancer.org, a non-profit organization dedicated to bringing information to those affected by the disease. You can choose between purchasing a single 6″ wrap bracelet, made with a woven pink polyester cord wrapped around olive leather strands along the center, and featuring green Indian aventurine stones, or you can make an even bigger statement with a stack of five pieces measuring 32″ in height.



Lauren Merkin Reusable Shopper, $20. Available at LaurenMerkin.com

Handbag designer Lauren Merkin has partnered with the Young Survival Coalition (YSC), a non-profit organization dedicated to helping young women at high risk for developing breast cancer, creating a lightweight, roomy, reusable shopper that can be folded and tucked into a square pouch, then tossed into your handbag for easy toting so that it will always be handy when needed. The khaki bag features a pink trim along the handles and a pink ribbon motif stamped along the front. Fifty percent of the proceeds from the sale of the Reusable Shopper will be donated to the YSC — not just in the month of October, but throughout the rest of the year.




Old Navy Susan G. Komen I Promise Long-Sleeved Tee, $24.94, and Old Navy Susan G. Komen I Promise V-Neck Tee, $22.94. Available at OldNavy.com

Old Navy has stepped up to the plate this year, creating five limited-edition tops as part of a partnership with Susan G. Komen for the Cure, the largest grassroots network of breast cancer survivors and activities, which is fighting to ensure women affected by breast cancer receive quality care and that research continues to be conducted in order to find a cure. Five percent of the retail price of these tops will benefit Susan G. Komen for the Cure.

Among the five styles available, you’ll find the pink, long-sleeved, jersey tee pictured at top, which features four squiggly grayish lines and a silver foil Running Ribbon motif juxtaposed over these flag-like stripes, and the football-inspired, short-sleeved V-neck tee with a team logo-like graphic featuring a pink ribbon at the center of a circular shape and the words “Together We Can, I Promise We Will” stamped along the circle’s pink periphery.



Kendra Scott Wren Earrings in Pink, $70. Available at KendraScott.com

Talk about thinking pink! Through October, jewelry designer Kendra Scott will be donating 15% of the sales of her pink-colored pieces to Breast Cancer research. Among the amazing offerings in the Kendra Scott Pink Collection are the Wren Earrings pictured above, 14k gold plated brass danglers with a pink agate stone along their interior. The earrings measure 3″ in length and 1.125″ in width at the widest point of the elongate teardrop shape.


Sonia Kashuk Proudly Pink Five-Piece Purse Brush Set, $14.99. Available at Target stores and Target.com

A breast cancer survivor herself, professional makeup artist Sonia Kashuk is doing her part to help other women affected by the disease, creating this limited-edition makeup brush collection and vowing to donate 15% of the proceeds to the Breast Cancer Research Foundation. The Proudly Pink set includes five brushes with gradient pink bristles, silver metal and white handles stamped with the Sonia Kashuk name in silver and a tiny pink ribbon next it. For added panache, the set also incorporates a glistening, silver, clutch-like brush bag with pink piping along the top flap.


Shawlux Kiss Cancer Goodbye Scarf, $148. Available at Shawlux.com

Tell breast cancer to kiss you where the sun don’t shine! Through November 1st, designer Annu Gyani will donate 30% of the online sales of her ShawLux Kiss Me Lips Scarf to ACS Hope Lodge, which provides cancer patients with a place to stay and recover as they receive treatment. This fashion-forward scarf features a collage of smooch-ready pouts — in some, the lips are painted in a luscious red; in others, they’re painted with rainbow stripes, covered in crystals, adorned with pink leopard spots, or given a gilded feel with a hint of creamy gold pigment. Not only is this scarf playful and chic, but you’ll be telling breast cancer to kick rocks when you buy it.

Caudalie Vinosource Quenching Sorbet Creme, $40. Available at Caudalie-USA.com

French skincare brand Caudalie has gone pink — and we’re not just talking about the blush-colored caps on some of their most beloved products. Joining the ranks of BCA supporters, Caudalie has created a section on its online boutique, Caudalie-USA.com, dedicated to “Shop Pink” products, with 15% of the proceeds from the sales from the six selected items being donated to Breast Cancer Charities of America. One of our favorite products in the section is the Caudalie Quenching Sorbet-Crème, which is ideal for women with dry and sensitive skin. Thanks to the formula’s organic grape water, vinolevure, and grape seed polyphenols, the skin instantly feels hydrated and refreshed after this delicious cream is applied to your cleansed face.



Echo Design Vintage Prism Stripe Scarf, $32. Available at EchoDesign.com

In September, Echo Design debuted its online “Pink Boutique,” which features an assortment of magenta, fuchsia, rose, and pastel pink scarves, gloves, hats, and accessories. Fifteen percent of the sale of these items will be donated to the Breast Cancer Research Foundation through the end of October. Among the items in the boutique you’ll find the Vintage Prism Stripe Scarf, made of pre-washed silk twill and measuring 24″ by 24.” This particular design was first introduced in the 1940s, which accounts for its retro look, not to mention the hand rolled hems.


Zaiken Jewelry Susan G. Komen Pink Sapphire Evil Eye Pendant, $825. For more details, visit ZaikenJewelry.com

Jewelry designer Malak Atut has created a special, limited edition version of the popular Zaiken evil eye pendant using pink sapphires consistent with the color spectrum associated with the Breast Cancer Awareness movement. Since the evil eye symbol is believed to ward off negative energy and protect those wearing it from any harm, it’s an ideal choice for the BCA cause. Best of all, 100% of the proceeds from the sale of the Zaiken Pink Sapphire Evil Eye Pendant will be donated to Susan G Komen for the Cure.


Pureology Pure Volume Set for Breast Cancer Awareness, $39. Visit Pureology.com for participating salons.

This year, Pureology has made a $20,000 donation to Susan G. Komen for the Cure. In addition to this massive donation, Pureology is helping to raise awareness about breast cancer by offering customers a boxed kit with the three products in its PureVolume line. The Pureology Pure Volume box is stamped with the Susan G. Komen logo and features a window pane through which you can see the pink product bottles.

The PureVolumekit includes: the PureVolume Shampoo, a sulfate-free product that gently cleanses hair, infuses it with volume, and features Pureology’s signature AntiFade complex to ensure your color doesn’t fade; the PureVolume HairCondition, which moisturizes strands and is enriched with multi-weight proteins that create fullness; and a packette of the PureVolume BlowDryAmplifier, a styling aid with a heat-activated, ZeroAlcohol formula that will pump up the volume when you blow dry hair.


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