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Rattle and Hum with New Converse Year of the Snake Collection


February 10th marks the first day of the Chinese New Year and, according to  their zodiac system, 2013 marks the Year of the Snake. Of the 12 animals in the Chinese zodiac, the snake is considered the most ingenious and intuitive. As opposed to many Western cultures that associate snakes with temptation, sin, treachery, and duplicity, in Chinese lore, this scaly reptile represents logical and pragmatic thinking. People born in the Year of the Snake, then, are often considered wise and self-reliant, disciplined and even-tempered, savvy in financial affairs and prone to measure their words so as to make every statement uttered all the more meaningful. To celebrate the upcoming Chinese New Year, then, Converse has unveiled its limited-edition Converse Year of the Snake collection, which incorporates  classic Chuck Taylor sneakers with snakeskin-printed canvas uppers and snake-embossed leather uppers.

Those who appreciate the breathability and laid-back comfort of the traditional canvas Chucks will likely flock to the Converse Chinese New Year Chuck Taylor in Tango Red/Brown ($75 at Converse.com), pictured at top, which features a traditional low-top silhouette, textile uppers with a scale-like snakeskin print in tones of  Mandarin red, muddy brown, and taupe, with dark brown laces and a chocolate brown stripe along the white rubber outsole completing the look.

But, personally, I was most wowed by the more fashion-forward hi-top sneakers which nodded to the Year of the Snake motif via their reptilian textures. The Converse Chinese New Year Chuck Taylor Hi in Tango Red ($100 at Converse.com), shown third from top, features snake-embossed premium leather uppers in a cool red tone, with matching metal eyelets and black laces to add a bit of pop. Since red is considered an auspicious color in Chinese culture, one could look at these as a way to step into 2013 with fortune on one’s side. For a moodier, more New York-inspired aesthetic, there’s the Converse Chuck Taylor Chinese New Year Hi in Black ($100 at Converse.com), which features triangular, black-and-snakeskin strips along the side panels, wedged in between angled smooth black leather panels. A zipper  trim along the edge of each eyelet row  adds even more of an urban attitude to this style.

Those seeking a striking sneaker in a neutral colorway, meanwhile, can opt for the Converse Chuck Taylor Chinese New Year Hi in Tawny Brown ($100 at Converse.com), which features an ultra-glossy snakeskin pattern embossed onto its leather uppers, a matching toe in lieu of the traditional rubber toe cap, a Vulcanized rubber outsole with a taupe stripe along the top, and three vertical rows of pyramid-shaped studs in a glossy black color clustered into a single vertical strap along the heel. Slim cord laces, as opposed to the wider variety we associate with athletic footwear, give this style yet another unique twist.

The one sneaker in the collection that isn’t a Chuck Taylor All Star is the Converse Pro Leather Chinese New Year in Black ($130 at Converse.com), a leather hi-top shoe featuring a two-toned, brown-and-black snakeskin pattern, with this sneaker style’s classic star and chevron logo  stitched onto the side panels, their smooth brown leather surfaces blending seamlessly with the scaly motif of the uppers.

Demonstrate your own tenacity and slither along to Converse.com to pick up a pair of snake-themed kicks!

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