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Men’s Watch Trends for Summer 2013 — As Seen on Telemundo’s “Hombre de Hoy”



Last week, I taped a segment for Telemundo NY’s “Hombre de Hoy” centered on men’s watch trends for Summer 2013. As I see it, for a growing number of young men these days, watches are the equivalent of shoes for women so that, although they once served a mainly utilitarian function, these accessories can now ground an entire ensemble. Even more strikingly, they’re thought of as objects of desire, collector’s pieces, and fashionable works of art. No longer limited to pieces with rugged brown leather straps or gold chain link bracelets (the latter most closely associated with retired police officers), men can now choose from a variety of blinged-out chronograph watches, retro pieces with graphic prints on their faces and colorful silicone bands, versatile analog watches with reversible or interchangeable straps, and much more.

Check out the video footage of the segment (embedded above) and scroll down below to learn more about the trends discussed and the timepieces featured therein!




Remember when Parker Lewis told his friends to “synchronize their Swatches”? Well, the late ’80s and early ’90s are influencing men’s watch fashions in a big way, with many brands returning to the aesthetic pioneered by the Swatch brand and offering their own unisex plastic pieces. Take, for instance, May 28th, a brand that specializes in affordable plastic watches with graphic designs on their round faces. We featured four styles from May 29th in the segment (as shown above), all featuring plastic bands and plastic faces measuring 1.2″ in diameter. Below, you’ll find credit information for each of these four pieces.


May 28th 1:19 PM watch, $39. Available at May28th.com


May 28th 11:27 AM watch, $39. Available at May28th.com


May 28th 1:20 PM watch, $39. Available at May28th.com


May 28th 12:55 PM watch, $39. Available at May28th.com

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Over the last three to four years, we’ve seen neon colors make a major comeback in women’s fashion, with shirts, dresses, skirts, jeans, handbags, shoes, earrings, necklaces, and sunglasses in fluorescent colors peppering the style landscape. For Summer 2013, men have also flocked to the Neon Nation, embracing sporty watch styles with eye-popping straps. These two neon green watches perfectly capture the trend.


Timex Men’s Sport Watch, $55. Available at Timex.com

Water resistant up to  50 meter, this sporty Timex watch features a bright acid green silicon strap, a stainless steel case and a textured dial in a metallic lime green hue, and a black face with white numerals for a no-fuss analog time display that creates an interesting tension between modernity and classicality.


Flud The Onyx Watch, $95. Available at Fludwatches.com

The Onyx is full of pleasant surprises! Water resistant to 3 ATM, this Master of Disguises features a leather band that’s black on one side and neon green on the other and which can be reversed as one desires. Gents, then, can opt for a more low-key look by placing the black side outward or they can go for a bold statement by simply flipping the strap over and exposing the lime green side to the world. And, for those who are a bit indecisive, there’s always the option of mixing and matching so that one strap (either the lower or upper half) exposes its green side and the other its black side, thus creating a two-toned strap look.

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As it turns out, the phrase “summer whites” even applies to watches. This season, white ruffled skirts, linen pants, lace-trimmed dresses, and eyelet shirts have been paired with crisp ivory, pearl, alabaster, and porcelain accessories. For men, this trend is mainly seen via watches, with white even outperforming classic black in the chic department.  In the segment, we highlighted two pieces when discussing this trend: a dressy Tissot watch and the G-Shock piece shown below.


Casio G-Shock GA110C-7A Watch, $120. Visit Gshock.com for store locations

This impact- and shock-resistant model packs a wallop in both the style department and the tech arena. The digital face displays the day of the week within the window at the top, along with the time at the bottom, and the layering of the black, gray, and white elements creates a futuristic three-dimensional effect.  Water resistant up to 200 meters, this piece also features a 1/1000-second stopwatch with a handy speed indicator.

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Chain link straps are as old as timepieces themselves, but the metallic color options are no longer limited to gold or silver. In addition to rosegold, gunmetal, copper, and brass tones, we’re seeing an increase in colorful metallic options — steely blues and reds, graphic and seemingly space-aged blacks, and futuristic greens. The pieces shown below speak to this growing array of options.


Flud the Frost Watch in Blue, $195. Available at Fludwatches.com

This insanely gorgeous chronograph watch features a steel-linked band in a midnight blue hue, and the royal blue tachymeter markers and subdials give the face’s black backdrop an added bit of pop.


Timex Intelligent Quartz Tide Temp Compass Watch, $225. Available at Timex.com

What if you could simply glance at your wrist and assess whether the tide is rising? You can accomplish this feat and much more with the Timex Adventure Series Tide Temperature Compass watch, with features a Tide Tracker that counts down to high or low tide, a digital thermometer that measures air and water temperatures, a digital compass with an analog display, and an INDIGLO Night-Light.



Flud The Frost Watch in Black, $195. Available at Fludwatches.com

Like the blue version of The Frost shown at top, this is a modern and urban-flavored chronograph watch with slick details like a red metallic button and red metallic needles within each of the three subdials.

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Yellow is the color of choice for “yield” signs  —and, when we look at the way this optimistic, perky hue is being used in this season’s watches, we can see why it’s so easy to acquiesce to such a striking color. The watches we showed off are enough to give everyone a case of yellow “fever”!


Casio G-Shock DW6900PL watch, $99. Visit GShock.com for store locations

This shock-resistant ultra-sporty G-Shock watch can withstand quite a bit of wear and tear, plus it has such handy features as a digital time display with a built-in backlight, an hourly time signal, a multi-function alarm and countdown timer, a full auto calendar, and a 1/1000-second stopwatch.


Tommy Hilfiger Water Resistant Sport Watch, $195. Available at USA.Tommy.com

Featuring an ion-plated stainless steel case measuring 46mm in diameter, this slick Tommy Hilfiger features an analog-style time display, along with three subdials that incorporate different movements, a date window, and a tachymeter to measure strip. The grooved marigold yellow strap meanwhile conveys an energetic and youthful spirit.

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When it comes to watch dials, it’s hip to be square!  Hexagonal, rectangular, square, and pentagon-shaped dials and faces are becoming more and more commonplace, joining the ranks of timeless round and oval dials.

One of our favorite styles is the TableTurns watch introduced by New York-based brand Flud, which features a rectangular dial designed to resemble an old-school turntable. A favorite among urban fashionistas, this watch now comes with silicone straps in a wide array of colors — from a deep kelly green to a lovely cerulean blue (as shown above).

Check out two of the newest options below:


Flud TableTurns Watch in Black/Green, $80. Available at Fludwatches.com


Flud TableTurns Watch in Black/Red, $80. Available at fludwatches.com

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Some watch lovers are feeling nostalgic, clamoring for Mad Men-worthy silhouettes and materials, while others are pushing to the future as boldly as blade runners in some dystopian sci-fi flick. The most futuristic piece we displayed in the Telemundo segment — both in terms of its look and in regards to its technology — was the Casio G-Shock GA200BW (which even I was coveting!). Below, you’ll find a close-up of the piece with more details!


Casio G-Shock GA200BW-1A, $160. Visit GShock.com for store locations

This dark angel features an extra large 55m case for a bolder wrist statement, a black resin band with a combined analog and digital display, mirrored LCD displays, and tons of mirrored silver details juxtaposed against slick black touches. Water resistant up to 200 meters, shock resistant, and magnetic resistant, the watch offers displays for 29 time zones (that’s 48 cities!), a mode that allows users to turn the built-in daylight savings feature on or off, and easy controls to switch between the day and time of your hometown and that of the place you’re visiting on business or leisure. Other features include and automatic LED light, four daily alarms and one snooze alarm, a 1/1000-second stopwatch, an auto calendar, and a countdown timer.

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For men who find themselves drawn to vintage-looking, elegant dress watch styles but who shudder at the thought of wearing grandpa’s trusty timepiece, the key is finding a style that’s rooted in classic aesthetic and made of the finest materials, but which still incorporates some of-the-moment design details. Two examples of such a look would be the white Tissot piece and the brown Tommy Hilfiger watch (both shown above). Read on for more details!


Tommy Hilfiger Men’s Brown Leather Strap Watch, $155. Available at USA.Tommy.com

This boardroom-ready, ultra dapper timepiece features an embossed brown leather strap, a gold-plated stainless steel case, black numerals in a simple and unassuming font along the round perimeter, and notched golden hour markers and hands. And yet, despite these more timeless features, the clean white backdrop of the face, the 3-hand multi-eye movement, and the broader width of the case (44mm) speak to a more modern consumer.


Tissot PRC 200 Men’s White Quartz Sport Watch, $425. Available at US.TissotShop.com

Even the white leather strap of this elegant timepiece shines with the grandeur generally reserved for the finest and rarest mother-of-pearl gems. The stainless steel case, meanwhile, works to amplify the lightness created by the white face and strap, while the sapphire crystal case again reminds us of the superior craftsmanship behind this piece. The Super-LumiNova hands and markings, meanwhile, allow users to check the time on their watches even in pitch-black darkness.

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We loved this one Tommy Hilfiger watch so much that we had to include it — particularly since it fit into so many trend categories! The Tommy Hilfiger Navy Silicon Strap Watch speaks to the changing faces trend since it features an octagonal stainless steel case with screw details, and it also speaks to the ’80s influence thanks to its rubbery silicon strap. Furthermore, it captures another color trend that’s growing in influence: maritime blues. Here’s the scoop on this blue bad boy!


Tommy Hilfiger Men’s Navy Silicon Strap Watch, $115. Available at USA.Tommy.com

 Water resistant up to 50 meters, this sporty yet sleek watch features a 44m stainless steel case and stainless steel face with three-hand quartz movement, an analog time display with three smaller blue subdials, a date window, and a sturdy silicon strap that can transition from the office to the gym, the street, and the great outdoors.

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